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For its Super Bowl Ad Hyundai-commissioned a new song by the Smashing Pumpkins, “F.O.L.,” which made its debut right before the big game. The Ad featured many careening turns and some sort of “make your own ad” contest that takes about five minutes of Flash animations to finally get to. Billy Corgan completists out there can grab the track, which is only 3:05 yet sometimes feels like it’s about double that length (perhaps I need to, as Corgan instructs over and over and over and over again, “feel our love”), at the car company’s site.
The Smashing Pumpkins have released their new music video for their latest single “G.L.O.W.”, appearing first on MySpace. The song, “G.L.O.W,” was released by the Smashing Pumpkins and marks the first time a band has recorded a new song exclusively for the Guitar Hero franchise which was released afterwards.
Are you surprised at the reaction online from some young “Watchmen” fans who have never heard “The Beginning Is the End Is the Beginning,” let alone the Smashing Pumpkins?Honestly, I don’t really keep up on what the world is doing or saying anymore. The word on the street seems to be, from what my friends tell me, that the use of the song in the trailer is intriguing to them and has created some excitement around it.
What has been Smashing Pumpkins fan reaction toward the use of the song in the trailer?
My fans seem to be confused when the outside world appreciates our work, so I can only imagine this terrifies them.
What are your personal thoughts on “Watchmen?”
Before this I’d never heard of the “Watchmen” series, but from what I’ve seen it looks very interesting.
Who approached you to use the song and do you think it’s a good fit?
I just got a call one day asking if I was cool with it, and I was surprised because it’s a version of that song that never seemed to get any notice. Months before the trailer was released I kept hearing from friends in the movie business that they loved how the song worked with the images from the movie. I love the way it’s used in the trailer. I’ve asked the movie people if it’s possible we could release it as a music video. Still waiting on that one. Certainly the massive jump in on-line sales seems to indicate it might be worth it for us and for the movie.
Finally, when can we expect to hear “G.L.O.W.” or any other new SP material?
Just finished recording “G.L.O.W.” in Memphis at the famed Ardent Studios and hope to release it in early September. We feel we have finally turned the corner with these last 2 releases (“American Gothic” and “G.L.O.W.” to come) where it’s starting to feel like our music again, and not theirs, whoever “they” might be. Have plans to start recording a new multi-year, multi-release concept album by the end of this year. It will be very trippy and hopefully unique, and we’ll probably keep putting out singles here.
here the director explains why he chose the songJoin the ongoing discussion about this news on the forums
NEW: SmashingPumpkins.com talked to Billy about the beginning is the end is the beginning being in the Watchmen Trailer
SP.COM: “The Beginning Is the End Is the Beginning” is one of the most synthetic-sounding Pumpkins tracks, yet the Batman songs were concurrently recorded with very raw-sounding Adore demos. How did you put the song together and what technology did you use to achieve the effects?
Billy Corgan: Honestly, I don’t remember, other than trying to merge the ‘band’ sound with a synthetic approach.
SP.COM: The sessions that TEITBITE and TBITEITB came from also inspired remixes from Rabbit in the Moon, Fluke, andNellee Hooper. Who else worked on these songs with you in the studio? Do you recall any particular reference points for or influences on the song, either sonically or conceptually?
Billy Corgan: My main focus was to write a track that would capture what I thought was the original feeling of Batman from the comics in the 40’s where he was a darker character. The lyrics to the two versions reflect that idea.
SP.COM: Back in 1997, you spoke about the “Batman and Robin” songs as being fairly specifically inspired by the character of Batman. What are your thoughts about those songs now, over a decade later, and particularly given that this song has been repurposed for “Watchmen”?
Billy Corgan: Fans never seemed to care much for those songs, so I am pleasantly surprised that they have been found to have some value somewhere, and that maybe this will give those tracks a second chance. I always thought it was a good song and that the slower version was really well done.
The Smashing Pumpkins official site has reported what front man Billy Corgan had told fans after RockWalk, that a Fillmore DVD was to be in the works. No release date was announced, just a message informing that the DVD should be out before the end of the year